1) What is the National Restaurant Association Kids LiveWell program?
The National Restaurant Association launched the Kids LiveWell program in collaboration with Healthy Dining to help parents and children select healthful menu options when dining out. Restaurants that participate in the voluntary program commit to offering healthful meal items for children, with a particular focus on increasing consumption of fruit and vegetables, lean protein, whole grains and low-fat dairy, and limiting unhealthy fats, sugars and sodium.
The Kids LiveWell program benefits both restaurateurs and guests. Participating restaurants get third-party verification and promotional materials for qualified meals and individual menu items. Parents and caretakers get accurate information to help them make informed decisions about their child’s meal.
2) How many restaurants are participating in the Kids LiveWell program?
More than 15,000 restaurant locations are part of the July 2011 launch of Kids LiveWell. These restaurants offer their young guests a selection of Kids LiveWell choices. We look forward to announcing additional restaurants and menu options in the coming months.
Inaugural Kids LiveWell leaders include 19 brands: Au Bon Pain, Bonefish Grill, Burger King, Burgerville, Carrabba’s Italian Grill, Chevys Fresh Mex, Chili’s Grill & Bar, Corner Bakery Cafe, Cracker Barrel, Denny’s, El Pollo Loco, Friendly’s, IHOP, Joe’s Crab Shack, Outback Steakhouse, Silver Diner, Sizzler, T-Bones Great American Eatery and zpizza.
3) How can a restaurant join the Kids LiveWell program?
Restaurants that join Kids LiveWell agree to offer and promote a selection of items that meet qualifying nutrition criteria based on leading health organizations’ scientific recommendations, including the 2010 USDA Dietary Guidelines. Healthy Dining’s team of registered dietitians has worked with participating restaurants to identify and validate the menu choices that meet the Kids LiveWell criteria. Restaurants participating in the Kids LiveWell program:
Offer at least one full children’s meal (an entrée, side and beverage) that is 600 calories or less; contains two or more servings of fruit, vegetables, whole grains, lean protein and/or low-fat dairy; and limits sodium, fats and sugar (see next question for details on nutrition criteria);
Offer at least one other individual item that has 200 calories or less, with limits on fats, sugars and sodium, and contains a serving of fruit, vegetables, whole grains, lean protein or low-fat dairy (see next question for details on nutrition criteria);
Display or make available upon request the nutrition profile of the healthful menu options; and
Promote/identify the healthful menu options.
For more information on joining the Kids’ LiveWell program, please contact Joy Dubost at the National Restaurant Association at (202) 973-5361 or jdubost@restaurant.org, or Erica Bohm at Healthy Dining at (858) 541-2049 or Erica@HealthyDiningFinder.com.
4) What nutrition criteria is a restaurant required to meet to participate in the Kids LiveWell program?
A restaurant’s featured Kids Livewell menu items must meet specific nutrition criteria recommended by leading health organizations’ scientific guidelines and verified by Healthy Dining’s team of registered dietitians. Criteria are listed here and also available on HealthyDiningFinder’s website.
Kids LiveWell Nutrition Criteria for Full Kids’ Meals (entrée, side option and beverage):
600 calories or less
≤ 35% of calories from total fat
≤ 10% of calories from saturated fat
< 0.5 grams trans fat (artificial trans fat only)
≤ 35% of calories from total sugars (added and naturally occurring)
≤ 770 mg of sodium
2 or more food groups (see below)
Kids LiveWell Nutrition Criteria for Side Items:
200 calories or less
≤ 35% of calories from total fat
≤ 10% of calories from saturated fat
< 0.5 grams trans fat (artificial trans fat only)
≤ 35% of calories from total sugars (added and naturally occurring)
≤ 250 mg of sodium
1 food group (see below)
Entrees must include two sources & sides must include one source of the following:
Fruit: > ½ cup = 1 star (includes 100% juice)
Vegetable: > ½ cup = 1 star
Whole grains: contains whole grains = 1 star
Lean protein (skinless white meat poultry, fish/seafood, beef, pork, tofu, beans, egg whites/substitute): > 2 ounces meat, 1 egg equivalent, 1 oz nuts/seeds/dry bean/peas = 1 star (lean as defined by USDA)
Lower-fat dairy (1% or skim milk and dairy): > ½ cup = 1 star (while not considered low-fat, 2% milk is allowed if included in the meal and the meal still fits the full meal criteria)
5) What benefits do restaurants receive if they participate in Kids LiveWell?
For restaurants who want to provide healthful options for kids, Kids LiveWell can help showcase your commitment by providing a flexible and turn-key program for verifying and promoting your qualified menu items. Capitalize on the trend toward healthier dining and drive additional sales and traffic.
Participating restaurants receive:
Placement on HealthyDiningFinder’s Kids LiveWell website
Promotion of the Kids LiveWell program by the National Restaurant Association and Healthy Dining
An icon that can be used on menus to indicate healthier choice.
For more information on joining the Kids’ LiveWell program, please contact dietitian (and friend!) Joy Dubost at the National Restaurant Association at (202) 973-5361 or jdubost@restaurant.org, or Erica Bohm at Healthy Dining at (858) 541-2049 or Erica@HealthyDiningFinder.com.
FDA Reopens Gluten Free Comment Period
Photo via Google Images
The US Food and Drug Administration (FDA) today reopened the comment period for its 2007 proposal on labeling foods as “gluten free.” The agency is also making available a safety assessment of exposure to gluten for people with celiac disease (CD) and invites comment on these additional data.
One of the criteria proposed is that foods bearing the claim cannot contain 20 parts per million (ppm) or more gluten. The agency based the proposal, in part, on the available methods for gluten detection. The validated methods could not reliably detect the amount of gluten in a food when the level was less than 20 ppm. The threshold of less than 20 ppm also is similar to “gluten-free” labeling standards used by many other countries.
The proposed rule conforms to the standard set by the Codex Alimentarius Commission in 2008, which requires that foods labeled as “gluten-free” not contain more than 20 ppm gluten. This standard has been adopted in regulations by the 27 countries composing the Commission of European Communities.
Please note gluten free labeling will not be required. However should a company voluntarily chose to label a food item as gluten free, it must adhere to the final FDA definition of gluten free.
The FDA stated in a press conference today that it is reopening the comment period as they are looking for the most up-to-date information in order to make the best public health call for the celiac community it impacts. To that end, the FDA encourages members of the food industry, state and local governments, consumers, and other interested parties to offer comments and suggestions about gluten-free labeling. Beginning August 3, 2011 at noon EST, comments will be accepted using the docket number FDA-2005-N-0404 at www.regulations.gov1. The docket will remain open for 60 days.
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Tagged as Comment Period, Comments, FDA, Glueten, Glueten Free